August 7, 2024

Gamification in the Company: Inspiration from Sports Challenges at Activy

How to Creatively Encourage Employees to Participate in a Corporate Sports Challenge: Inspirations from Activy

Whether you're a newly minted Corporate Challenge Coordinator or a seasoned veteran with Activy, you might face the challenge of making participation enticing. How can you creatively engage employees?

With the diverse features of the Activy app, there are numerous ways to spice up the challenge. You don't have to look far for inspiration—just check out the contests organized by our clients!

mBank: The Power of Teamwork

mBank organized a special event for teams called "Team Week".

As part of this special event, each team aimed to collectively cover 500 km. Participants contributing to this goal earned bonus points in the overall ranking and additional Active Coins for the reward shop. Extra points were also awarded for activities documented with photos involving at least two team members.

This mission's success relied on collective effort and motivation, fostering stronger team integration as they worked towards their goal.

Reward for Everyone: TIM and the ActiveCoin Shop

TIM introduced an innovative reward system for its challenge participants with a virtual reward shop in Activy, (ActiveCoin Shop), where earned points could be exchanged for various gadgets.

To further motivate employees, each active participant from the previous challenge edition received bonus coins to spend in the shop.

This type of rewarding system ensures participants feel appreciated for every logged training session and step taken, boosting their engagement and eagerness to participate in future challenges.

March of Power at Unum: Charitable Support

Many companies organize challenges with a charitable aim, and Unum is a prime example.

During their "March of Power" event, employees supported a chosen foundation. Points earned by participants counted double over one weekend, and each new activity revealed information about the foundation and its work.

Such missions not only motivate physical activity but also familiarize employees with the company's charitable goals, enhancing their sense of belonging to the organization.

Children's Day Celebration at Pepco: Joy for All Ages

Pepco organized a unique Children's Day celebration, involving the families of their employees.

Participants were encouraged to take walks and bike rides, documenting their activities with photos tagged #childrensday. Each participant who uploaded a photo received bonus points.

Utilizing a calendar of interesting dates, such as Children's Day, is an excellent way to promote challenges and motivate employees to spend active time with their families.

Mission "What’s Mooing in the Grass?" at DeLaval: Humor and Knowledge

DeLaval, a dairy equipment manufacturer, demonstrated that sport and humor can go hand in hand with their mission "What’s Mooing in the Grass?" 🐄.

Each registered activity revealed fun facts about cows. These types of humorous and educational missions can be a great way to engage employees and make challenges more interesting.

Consider creating missions based on fun facts related to the company's field or topics close to the employees' hearts.

Our clients have truly showcased their creativity with these innovative approaches 😁. Perhaps one of you will come up with the next great idea that inspires a wide range of users!

Boost your team's health and culture

Engage your employees with custom sports challenges in the user-friendly app. Promote physical activity, step tracking, teamwork, social interactions and charitable goals. Get full support with an effortless launch.

79,9% of users felt motivated

to be physically active thanks to Activy Challenge.